Centered

1:1 Executive Coaching

Scalable Innovation Coaching

Turn 12 months of product debate into one month of real proof.

  • Work on one live launch you are carrying right now, not a case study.
  • Four one-on-one sessions with a Centered co-founder, in one month.
  • Built for the senior leader who owns the call.
Format
1:1 executive coaching
Availability
5 seats per coach, this month
Investment
$2,500 founding rate
Open to
Product & innovation leaders

The problem

AI made building faster. It did not make products succeed.

Building has never been cheaper. Succeeding has not moved: 70 to 95 percent of launches still fail, and most teams are just moving faster in the wrong direction. Speed without judgment fails faster.

Scalable Innovation Coaching is one month of focused, one-on-one work on a launch you are carrying right now. In four sessions we pressure-test it the way the strongest teams do, before the market does it for you.

Bring one live launch. Leave each session with a sharper answer to a question that was quietly putting it at risk.

The four questions the strongest teams answer first

01

Who is this actually for?

02

What is the riskiest assumption you have not tested?

03

What is the cheapest way to prove yourself wrong this month?

04

Who is allowed to say “stop”, and would they?

One month, four working sessions

01

Who it is really for

Name the customer you are actually building for, and expose where the bet is too broad to win.

02

The riskiest assumption

Find the untested belief the whole launch rests on, and call it out before the market does.

03

Proof, cheaply

Design the fastest, cheapest test that could prove you wrong this month, not next quarter.

04

Who can say stop

Set the rhythm and the rule for who decides what to back, what to fix, and what to kill.

What is included

  • Four 1:1 sessions One month, one to one with a Centered co-founder. Real work on your launch, not slides.
  • Live risk diagnosis A straight read on where your launch is most likely to fail, and why.
  • Decision rhythm framework The routine and decision points the best teams use, fitted to yours and yours to keep.
  • Direct access between sessions Reach your coach between sessions when a real decision cannot wait.

Coached by the people who do this inside product companies

JL Heather, co-founder of Centered

JL Heather

Co-founder of Centered

For 20 years, JL has helped leaders and teams navigate complex challenges through expert facilitation and coaching. He builds repeatable innovation capability inside organizations.

CPCC (Coactive Training Institute) · PCC (ICF) · Leadership Circle Profile Certified · Certified Scrum Master & Product Owner

Preston Chandler, co-founder of Centered

Preston Chandler

Co-founder of Centered

20+ years helping organizations move faster by cutting waste, not corners. He leads the Breakthrough Lab Method™, integrating Lean and Agile with human-centered design.

Lean Certified (SME) · Six Sigma Black Belt (MoreSteam) · Certified Scrum Master & Product Owner

Trusted inside
Bushnell Vista Outdoor onX HP Foresight Sports Univet

Who this is for

Senior product and innovation leaders carrying a live launch inside a consumer products, brand or hardware company going digital, from apps to connected devices to embedded software.

  • VP or Director of Product
  • Head of Digital or Digital Product
  • VP or Director of Innovation
  • Director of Engineering
  • Chief Product Officer
  • Founders carrying the launch themselves

The offer

Founding rate, one month only

Open for one month, capped at 5 seats per coach so every seat gets real attention. When they are gone, they are gone. This is the lowest this coaching will ever be priced.

Scalable Innovation · 1:1 Coaching
$2,500
Four sessions over one month
  • Four 1:1 sessions with a Centered co-founder
  • Live risk diagnosis on your real launch
  • A decision rhythm you keep after we finish
  • Direct access between sessions
Secure checkout via Intuit

Common questions

Do I need a finished product to bring?

No. Bring one launch you are carrying right now, at any stage. An idea you are about to fund, a feature mid-build, or a product about to ship all work. It just has to be live and yours, not a case study.

How are the four sessions scheduled?

Four sessions across one month, booked around your calendar. Between them you have direct access to your coach for the decisions that cannot wait.

Who will I be working with?

One of Centered's co-founders, JL Heather or Preston Chandler. One to one the whole way through, never a group program.

Why only five seats?

Each coach takes five people at a time so every session is real, hands-on work on your launch. It is a hard cap, not a marketing line. When this month's seats are gone, they are gone.

Is $2,500 the ongoing price?

No. This is the founding rate, open for one month. It is the lowest this coaching will ever be priced.

Bring one live launch. Leave knowing what to change.

Founding rate $2,500. Four sessions, one month, five seats per coach.